Safety measures are being introduced on a busy road in response to requests from residents.
North Tyneside Council is to install a Toucan crossing, to be used by pedestrians and cyclists, on Hillheads Road near Marden Bridge Middle School in Whitley Bay.
It comes after a number of residents asked for improved crossing facilities in the area.
In response, officers carried out investigations which showed that about 15,000 vehicles and nearly 250 pedestrians use the road every day – confirming the need for a crossing.
There have also been two minor incidents involving children on the road in the last three years.
Cllr Carl Johnson, cabinet member for Environment and Transport, said: “We are a listening council and we know that safety on our roads is one of residents’ top priorities – it is one of ours’ too.
“Although the volume of traffic is increasing, our local highway network has become safer each year as collision rates continue to decline.
“However, we are not complacent and are working hard to introduce road safety improvements where they’re needed.
“This new crossing on Hillheads Road is one of more than a dozen local road safety schemes being introduced this year and I’m sure it will be welcomed by residents.”
The work will be carried out for the council by its partner Capita and is due to start during the week beginning Monday, August 12 and last up to three weeks.
Temporary traffic signals will be in place on Hillheads Road during off-peak times (9.30am-3.30pm) and on two occasions overnight. Pedestrian diversions will be in place during footpath closures.