Introduction
North Tyneside Council has an ambitious vision for Wallsend as a vibrant and connected place that is attractive to residents, visitors and businesses.
The Ambition for Wallsend has three policy priorities:
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Improve the quality of the housing offer in Wallsend, with more affordable homes and work to tackle some of the poor quality privately rented housing in the area;
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Make the town centre and the nearby neighbourhoods great places to visit and live; improving the street scene, public spaces and working with partners to make sure people feel safe; and
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Make sure Wallsend residents are connected to good jobs, adult education and apprenticeships to make sure people are supported to improve their life chances.
A draft plan was approved by Cabinet on 28 November 2022. You can view the report here.
What's in the plan
The Ambition for Wallsend is made up of 14 different projects.
Project 1 – Wallsend Town Square
Project 2 – High Street West, High Street East and Station Road
Project 3 – Segedunum World Heritage Site Gateway
Project 4 – The Forum
Project 5 – Bus & Metro Station
Project 6 – Housing Streetscape Improvements
Project 7 – Housing Development (New Build & Refurbishment)
Project 8 – Cycle Corridors
Project 9 – Segedunum Transformation
Project 10 – Segedunum Linkages
Project 11 – Historic Buildings & Conservation
Project 12 – Business Support
Project 13 – Employment Support
Project 14 – Events & Animation
You can find details on all the projects within the draft Ambition for Wallsend document below.
Related documents
Active travel route

A new active travel route has opened in Wallsend, making it safer and easier for pedestrians and cyclists to move between Segedunum Roman Fort and Museum and the Metro and bus station.
It is funded by a £1.28m capital grant from the UK Government through the UK Shared Prosperity Fund. It is part of the Towns and High Streets Innovation Programme, with the North East Combined Authority as the lead authority.
The scheme is part of North Tyneside Council’s Ambition for Wallsend, creating a vibrant and connected town that is attractive to residents, visitors and employers.
For those who want to take in the local sights, the active travel route links into a circular trail around Richardson Dees Park. For the really adventurous, it connects with National Cycle Route 72 Hadrian’s Way, stretching from the Cumbrian coast to Tynemouth.
It has been designed to be safe and accessible for families, pushchairs, wheelchairs, bikes, scooters and all active modes of transport.
The active travel route will help make North Tyneside a greener place to live, and help reduce the carbon footprint of the Borough.
The work has been carried out by the Council’s construction partner Capita and includes:
- New crossing points on Buddle Street, taking pedestrians and cyclists to the Segedunum site and connecting to National Cycle Route 72.
- A new crossing point at Wallsend Bus Station.
- Upgraded landscaping in Wallsend Bus Station.
- New play equipment in Winifred Gardens.
How are we funding our Ambition for Wallsend
North Tyneside Council has already secured a grant of £1.94m through the Towns and High Streets Innovation Programme from the North of Tyne Combined Authority. This grant is for initiatives that will support business activity in and around the town centre including business support, shop front grants, improved walking and cycling routes between Segedunum and the town centre and events.
We also secured funding from the North of Tyne Combined Authority to develop the Working Well Hub in the Wallsend Customer First Centre.
We also submitted a bid asking for £19m from the Government’s Levelling Up Fund in August 2022, unfortunately we were advised on 19 January 2023 that this had not been successful.
We and our partners will continually look to identify grants to help us in funding the projects in the masterplan for example we are considering funding options for Segedunum and watching out for Government announcements on the third round of its Levelling Up Fund.
Engagement and approval
Consultation on the draft plan took place in early 2023 and the results of this engagement exercise were reported to the 22 May 2023 Cabinet.
Opportunities to view the ambition and comment were available both digitally and face to face. 176 comments were received in total with the majority coming via a digital engagement portal.
Overall, the responses received across all platforms were broadly positive and generally gave support to the proposals contained in the plans.
The exception was Project 6: Housing Streetscape Improvements where the main concern was the loss of on street parking, as such there may be little appetite for and buy in from residents if the Council was to pursue proposals that did not cater for current levels of on street parking. As with any schemes that include changes to road space, footways and active travel routes meaningful engagement with residents and businesses will be required before being introduced. Cabinet decided that Project 6: Housing Streetscape Improvements should be amended therefore in the final masterplan so that on street parking continues to be accommodated.
The 22 May 2023 Cabinet delegated powers to officers to approve the final version of the Masterplan and this decision was taken on 19 July 2023. The report can be seen here.
Have your say
In addition to the consultation exercise in early 2023 residents, businesses and others will be engaged with about individual projects as they are developed and designed.
Contact us
Tel: (0191) 643 1441
Email: AmbitionW@northtyneside.gov.uk
Facebook page: Ambition for Wallsend
Twitter: @NTCouncilTeam